MANILA, PHILIPPINES — Every week, the advertising industry elevates creativity with works that get people talking. Whether raising awareness on social causes, spreading joy, or telling a unique story, marketers and advertisers have continued to find newer and more dynamic ways to communicate brand messages to target audiences around the world. True enough, there is no shortage of great campaigns for the adobo Magazine team to admire and celebrate in time for each week’s round-up.
From gripping stories that stay with you for hours after seeing them for the first time to brilliant engagements that bring the brand to new heights, here are the campaigns that crossed our radar this week:
Turn doubters into believers by entering this awards show
Agency skeptics, this one’s for you. The One Club for Creativity has launched the ONE Asia Creative Awards 2024 with an edgy call for entries campaign designed by GIGIL Manila. Celebrating its fourth year, the awards honor the best creative work from the Asia Pacific region. This year’s theme, “Make Them Regret It,” encourages creatives to showcase their talent and prove doubters wrong. This marks the first time a creative agency was hired to create the program’s call for entries.
